Instagram

Kind Comments

In collaboration with Instagram, XXL Collective brought the message of kindness and positivity to Mumbai’s Sassoon Dock.

Drawing on social media’s ability to inspire as well as connect people, artist duo Do & Khatra created a graffiti-inspired piece complete with motivating and inspiring words.  A pair of anamorphic hands in the middle of the piece, shaped together to form the heart symbol, added an interactive element to the artwork. Visitors to Sassoon were then invited to take selfies/photos against the heart symbol and tag their posts with the hashtag #KindComments to spread the message of kindness of social media.

 
 
 
 

Client: Instagram

Location: Mumbai

Artist(s): do & Khatra

Instagram Wall_ Pranav Gohil.jpg